I. Corporate Overview
A Leading Fine Chemical Enterprise Based in China, Serving the World
Wanhua Xinyuan Chemical (Shandong) Co., Ltd., headquartered in Jinan, is a high-tech chemical enterprise integrating R&D innovation, large-scale production, and global marketing. Adhering to the business philosophy of integrity, quality, and customer first, the company has deeply rooted in the chemical industry for many years, with solid technical accumulation and extensive industry experience.
Today, the company has served more than 6,000 industrial customers worldwide, with annual sales exceeding 800 million yuan. Its products are exported to over 60 countries and regions. With a professional team, continuous innovation, and comprehensive services, it has become a benchmark enterprise with international competitiveness in the chemical manufacturing sector.
II. Global Layout
An Efficient Collaborative Network Ensuring the Global Supply Chain
Centered in Jinan, the company has built an integrated global network of R&D, production, and logistics, providing customers with efficient and convenient one-stop procurement services.
1. Production Bases and R&D Innovation
The headquarters base covers more than 120 hectares, equipped with automated production lines and intelligent control systems, leading in production capacity. The company has a provincial-level R&D center with more than 40 R&D personnel and over 15 independent patents, and actively participates in the formulation of industrial standards.
2. Logistics and Warehousing System
The warehousing network is close to core ports such as Qingdao Port and Shanghai Port, ensuring efficient logistics. The company has long-term cooperation with international logistics enterprises including DHL and Maersk, providing multimodal transport services covering major global markets.
III. Quality Assurance
Whole-process Control to Build a Globally Trusted Brand
The company has established a full-chain quality control system covering raw materials, production, and finished products to ensure product safety and stability. It achieves full traceability of products through batch management and promises a rapid response to quality issues anytime and anywhere.
IV. Corporate Culture
Innovation-driven, Responsibility-oriented
1. Mission and Vision
Mission: To create a better life through chemical innovation and deliver sustainable value to customers and society.
Vision: To become the most trusted partner in the global chemical industry.
2. Core Values
Customer First: Committed to 10-minute response and 1-hour resolution, providing 24/7 service.
Innovation-driven: Investing more than 20% of annual revenue in R&D, and co-building innovation platforms with universities and research institutions.
3. Talent Development
The company implements an elite talent program, offering overseas study and exchange opportunities for core technical talents. The stability rate of the core team exceeds 99%, supporting the long-term development of the enterprise with talent advantages.


